Free Ebook Leading Digital Turning Technology Into Business Transformation

[Ebook.ifKd] Leading Digital Turning Technology Into Business Transformation

[Ebook.ifKd] Leading Digital Turning Technology Into Business Transformation

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Become a Digital Master - No Matter What Business You're In If you think the phrase "going digital" is only relevant for industries like tech, media, and entertainment - think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it - including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries - from finance to manufacturing to pharmaceuticals - are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than 400 global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a digital master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities and how to lead the transformation. Within these parts, you'll learn: How to engage better with your customers How to digitally enhance operations How to create a digital vision How to govern your digital activities The book also includes an extensive step-by-step transformation playbook for leaders to follow. Leading Digital is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy. Digital Business and Transformation SAP What does it mean to be a digital business? As people business and things increasingly interconnect in the digital economy existing business models are Strategy not Technology Drives Digital Transformation About the Authors: Gerald C Kane is the MIT Sloan Management Review guest editor for the Digital Transformation Strategy Initiative Doug Palmer is a principal in V3 - digital transformation news analysis and insight Turning Big Data into business insights In today's new technology landscape what separates proactive adopters from other SMBs? It all comes down to how they've Leading a 360-Degree Digital Transition - Bain & Company Digital technology affects every company differently but it tends to create or destroy value in four critical areas of the organization: customer engagement digital Accenture Strategy Accenture Strategy offers business strategy technology strategy and operations strategy services that drive value shape new businesses and design operating models Leading a Digical Transformation - Bain & Company The truth is that both the digital world and the physical one are indispensable parts of life and of business The real transformation taking place today isnt the Business Technology News and Commentary - InformationWeek InformationWeekcom connects the business technology community Award-winning news and analysis for enterprise IT Read our featured insights McKinsey & Company Featured McKinsey Global Institute Our mission is to help leaders in multiple sectors develop a deeper understanding How leading CIOs are preparing for a digital transformation Born to be digital How leading CIOs are preparing for a digital transformation InformationWeek News Connects The Business Technology InformationWeekcom: News analysis and research for business technology professionals plus peer-to-peer knowledge sharing Engage with our community
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